Schaaf Design is the studio of Jim Schaaf, who got an early start in graphic design by drawing classic rock band logos on his book covers in elementary school. While the scope and medium of his work has changed, the guiding principle remains: Bring focus and dedication to doing what you love, leave plenty of room for joy and discovery, and create iconic images that, just maybe, other kids will want to draw on their text books.
Together with a trusted team of photographers, developers and junior designers, Schaaf Design specializes in building dynamic brand identities in the food & wine, entertainment, and fashion industries.
We partner with our clients to help them define and distill the vision, values, and voice of their brand. We then employ form, color, image, wit, social context and knowledge of the competitive landscape to tell visually compelling stories that accelerate brand growth and stimulate brand loyalty.
Our areas of expertise include:
Brand Identity • Brand Strategy • Brand Extension • Print Collateral • Packaging • Interactive/Web Design • Art Direction • Branded Environments & Signage • Retail Graphics
We'd love to hear from you! Shoot us an email and let's discuss your upcoming design project.